Rob Lipps
Executive Vice President of Sales & Marketing

As Executive Vice President of Sales and Marketing at Aaniie, Rob Lipps leads our group of talented sales and marketing professionals to fuel Aaniie’s market leadership momentum.
Rob joins the Aaniie team as a seasoned technology leader with a proven track record of transforming sales operations and delivering remarkable client outcomes across SaaS, cloud, and B2B markets.
With over 30 years of experience leading high-performing sales organizations, Rob has held several executive and international development roles. Earlier in his career, he helped expand businesses across Latin America and the Asia-Pacific region, building global partnerships and sales channels in distant corners of the world. Most recently, Rob led sales and corporate development for a video-streaming SaaS platform across the corporate, healthcare, and government sectors.
Outside of work, Rob is a lifelong hockey fan, an enthusiastic DIYer, and happiest when spending time at the cabin with his wife of 25 years and their two daughters.
Fun Facts about Rob: