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Sales & Marketing

Build your brand and attract more clients with Aaniie’s embedded marketing automation, sales pipeline, and CRM suite designed to grow your business.

Aaniie: Powering Your Home Care Agency’s Sales and Marketing Success

In today’s competitive home care market, your sales and marketing teams face significant challenges — generating quality leads, managing client relationships, building referrals, and demonstrating your unique value.

Aaniie is your all-in-one sales and marketing solution, empowering you to attract more customers, track referrals, respond quickly to leads, and efficiently convert prospects into loyal clients.

Effectively Manage and Grow Your Sales Pipeline

  • Say goodbye to missed opportunities and cumbersome lead tracking. Aaniie’s dedicated Customer Relationship Management (CRM) platform helps you effortlessly track and manage every lead and referral from initial contact through to client onboarding.
  • Streamline your sales process by clearly visualizing and managing your sales pipeline, enabling your team to focus on nurturing high-potential leads and referrals.
home care software CRM, Aaniie (formerly Smartcare)
Woman managing sales leads online

Simplify and Enhance Your Marketing Efforts

  • Save time and enhance your marketing effectiveness with Aaniie’s embedded marketing tools. Track campaigns, automate follow-ups, and significantly reduce response times for more engaged leads.
  • Gain real-time insights and detailed metrics into campaign performance, referral effectiveness, and community contacts — clearly demonstrating your return on investment (ROI) and empowering smarter, data-driven marketing and business decisions.

The ease of implementation and the support through this process were fantastic. And using the system, both the user interface and the capabilities make the job so much easier than other systems!

– Gene R. (Home Care Owner)

Strengthen Referral Relationships

  • Easily build and maintain strong referral partnerships. Aaniie’s CRM offers effective tools to manage your relationships with key referral sources, enhancing communication and ensuring consistent growth in client acquisition.
  • Utilize our milestone-centric approach to track referrals, conversions, and revenue streams, helping you clearly identify and maximize your most valuable referral channels.
wooden blocks with human icons, showing interconnected lines, concept of referrals and network
elderly woman shaking hands with home care team or employee, concept of client intake

Accelerate Client Intake Processes

  • Avoid delays and streamline your client onboarding with Aaniie’s intuitive Client Leads CRM dashboard, designed to minimize paperwork and administrative tasks, enhancing client satisfaction from the very first interaction.
  • Aaniie makes it easy to get clients started quickly by converting a lead into a client with a single click.

Gain a Competitive Edge

  • Differentiate your agency clearly and effectively. Aaniie’s powerful marketing tools and intelligent analytics enable you to uniquely position your brand, effectively communicate your value, and grow your market share.
  • Leverage our deep understanding of the home care industry — built by caregivers and agency owners — to align your messaging and offerings with client and referral partner expectations.
Follow up on all referrals quickly - Aaniie Referral

Make Data-Driven Decisions

  • Access real-time, actionable insights through customizable KPI dashboards. Clearly understand trends, optimize your resources, and make informed decisions that drive growth and success.

Pick a software that will help you grow. Through our 9 years in business, Aaniie has been able to grow with us. It’s been able to expand with us and do the things that we need to do. Aaniie has really been the backbone of our business.

– Golden Heart Senior Care

Ready to transform your sales and marketing performance?

With Aaniie’s comprehensive sales and marketing platform, your team can focus on what truly matters—building lasting client relationships, increasing efficiency, and driving sustainable growth.

Ready To Get Started?

Start building your agency’s engagement on day one with Aaniie.